BACKGROUND
London Data Stream is a live stream data project by the Tekja group that measure the happiness of 33 boroughs in London through Twitter posts. They filter an average of 50 thousand tweets per day, run each word against a list of 25 thousand English words rated for valence from -5 (negative) to +5 (positive).
CONCEPT
I created a visual data map from their collected date of 33 boroughs. Different data categories include:
— 
The happiest and unhappiest boroughs of London
— The happiest and unhappiest boroughs on average throughout the day: nigh, morning, lunch time, afternoon, and evening
— The happiest and unhappiest boroughs on 18 January 2016 (Blue Monday)

— Main topics associated with happiness and unhappiness in all 33 London boroughs
POSTER & POSTCARD
Hue colors represent happier boroughs, while tint colors represent less happy boroughs. The title of the exhibition in the background adopt visual data elements as the embellishment. The first set of letters are T, L, O, D, N, A, E, and M since they are placed at the same location as the city. The rest of the alphabet is developed base on their similarity in typographic anatomy with the first set. ​​​​​​​
The poster is folded in half to make it easier for shipping and displayed as a table tent.
The animated poster bellow will be used as promotional material. It showcases the interaction of users moving through space as data is being collected from twitter post. Motions of all visual elements in the video are inspired by geographical locations of the real data. The soundtrack is a combination of an ambient sound recording of London Underground and a composition "Honda" by Yasuaki Shimizu. The music is retrograded at the end, bringing the listeners back to the place when they started.

Motion Graphic Announcement

London Data typeface created with real data collected form Twitter posts

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